2022 will be a year of accelerated change.

Schumpeter, the Austrian economist, articulated the nature of economic cycles, that every downturn is followed by a new era-defining upturn. Changing attitudes and entrepreneurial mindsets drive industrial revolutions and accelerated innovation. 57% of the Fortune 500 were founded during a downturn, 92% of patents are filed during or just after a downturn.

2022 is one of these moments. The shake-up of a global pandemic has led to a shake-out of markets, where consumers drive new agendas, businesses embrace new models, and new leaders rise up. This is the year when the global economy will surpass $100 trillion for the first time, growing by 4% globally, an average that hides dramatic and dynamic changes.

With more change in the next 10 years than in the last 250 years, looking ahead is not easy, in a world where stable and incremental progress have given way to complexity and uncertainty. Yet a future perspective is what every stakeholder seeks – a way forwards, new opportunities to grow, a better world. We need leaders to see and shape this future, and help us get there.

So what’s your future potential?

Now, more than ever, your potential as a business, and a leader, is defined by how you see your future – your boldness of vision, diversity of perspective, thoughtfulness of choice. How will you make sense of change? How will we seize the new opportunities before others? How do we connect to drive innovation and transformation? And how will progress deliver purposeful impact and profitable growth?